The+Title's+Significance,+Kelly+Reed

Question: · Is there significance to the shows title of //iCarly//? · Themes to explore within this question: o What is this significance? o Was this intentional or was the show forced to create an altered version of i-products because they could not obtain the rights to use Apple’s name/products? o Is this title a spoof on Apple and it’s collection of i-products? o Is the title a comment on consumer culture? ** § **Items noticed thus far: Show name- //iCarly//, PearLaptop, PearPhone, also renamed //American Idol// when spoofed on //iCarly// ** · **** Due to limited research into the show iCarly, this topic will most likely require multiply approachs: ** **o** ** Viewers opinion on the subject ** **o** ** My own content analysis ** **o** ** Interviewing (if possible to speak to iCarly representative) and/or find creators’ commentary on the subject. ** In this research project I will attempt to find if there is a significance to the show’s title //iCarly//, in relation to several other questions. The title seems to very much be a comment on today’s consumer culture, by making fun of, Apple’s line of i-products. Is this true, or did a creator just think it would help promote the show to title it in such a way? Is there significance? How do children interpret the appearance of pearproducts and i in iCarly? Does the shows intended significance come through to their intended audience? How does Apple feel about the use of its trademark i in the show? Does the show exploit the i in any other way? How are the pear products shown in comparison to other technology on the show? To answer this question, I will use the following steps:
 * Developing A Research Proposal **
 * Research Method: **
 * Developing a research proposal: **
 * According to the show’s character Freddie, the show is named to represent i for Internet and Carly because it is her show. Apple also intends the i in its products to stand for Internet.*

Step 1. Define the shows two meanings of the i in iCarly. The producers (Dan Schneider) and the characters separate definitions. Step 2. Define Apple’s meaning of i-products. Step 3. Find and explore Apple’s reaction to i-Carly’s use of i. Step 4. Establish some predictions and expectations about the shows commentary on consumerism and the Apple Company. Step 5. Develop list (or excel spreadsheet) to document the shows pear product appearances and context. Step 6. Review patterns in comparison to other technologies appearances. Step 7. Establish overall commentary on Apple’s i-products through use of patterns found. Step 8. Research the shows intended audience (children’s) understanding of the i and pearproducts and their meaning in the show. Step 9. Compare children’s understanding to the shows intended commentary. Step 10. Prepare paper and multimedia presentation.

Creative idea and I wonder if the i-theme is a critical or a promotional commentary on Apple. You should be able to establish this with your carefully detailed research plan. Good work here--- you have the green light!